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Excursion of the Master's degree programme E-Commerce to Hamburg to the big players of the digital and tech industry

Last week, the students of our third semester, together with Prof. Silvia Zaharia, Prof. Michael Schleusener, Prof. Alexander Korth, Prof. Ralf Kampker and Larissa Brümmer, set off for a 3-day excursion to Hamburg, Germany, to visit a number of e-commerce or omnichannel companies.

The program included visits to Google, Adobe, XING, Otto (GmbH & Co KG), bonprix and Fielmann AG. In addition to exciting presentations and workshops on various e-commerce topics, our students gained interesting insights into the companies and were able to make initial contacts - this is what makes studying fun!

Special thanks go to Peter Hoffmann, Michał Kaczmarek, Sabrina Zeplin, Nils Birke, Stefan Wolk and many others involved for this great opportunity!

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